Coins and coinage have been regarded as a way of exchange and a store of value through the house of human history. So it makes great sense that the smart businessmen would want to make good use of the associations with wealth and value inherent in the use of coins. Minting your own custom coins is not a hard thing in fact using the Fresh promotions free design service the process of having your own custom coins personalized is simple and the end results produce a promotional idea, the value of which is far beyond the actual unit cost. Here we outline the basic steps required to mint your own custom currency and the ways in which the final product can be used to raise perceptions and the real values of your brand.
Coins are a simple and effective with extremely large branding areas relative to the total item of the area. As with most coins people are unlikely to discard a coin they receive so this simple attribute means that printing your logo and message to a custom made coin means the branding device is likely to hang around for years creating a long lasting means of enhancing awareness of your company and your offerings. That a coin is a simple store of value and that it makes a completely powerful statement are two facts which the modern day marketer would be sensible to take on board.
Not only are coins amazing personal gift items they are the good way to mark a commemorative event. Simple, compact and with high apparent value they are the best way for a government or organization to create a memento which will be kept for years to come and gives a certain gravitas and feeling of inherent value to an event. In years past it was common for a special coin, medal or custom medallion to be manufactured which would be used to celebrate and remember a public event such as victory in war, or the birth or marriage of another member of a prevailing royal family. This is still the case today as people who design and manufacture custom coins often do so in the hope that they will be given to attendees at an event and that the memory of the great day will last on every time an attendee looks again at the custom promotional products they received as part of the celebration.
These reasons are some of the may why you should think about the custom coins as an important part of the promotional activity of your team or sports club.